This episode is all about email marketing tips for beginners, with the lovely Helen and Jacqui from Two Girls and a Laptop.
In this episode, we chat all about:
- The importance of NOT putting all of your eggs in the social media basket;
- How social media and email marketing can work beautifully together;
- Practical email marketing tips for beginners;
- The one thing that you need to be doing to supercharge your subscribers;
- The biggest mistake Helen and Jacqui made when they first got into email marketing;
- A cool little email tool for growing email subscriber numbers on your website;
- What to include on your email opt in form (and what NOT to include);
- Where to include an opt in form on your website;
- How valuable every single subscriber is on your email list – in dollars;
- Tips for communicating with your email list once you have subscribers on board;
- What a welcome sequence is and why it’s important;
- What a normal email unsubscribe rate is and how to minimise it;
- What a normal open rate is;
- And much more!
Links + Resources
Want details on The Two Girls and a Laptop Email Marketing Bootcamp? Attract the right audience, and gain the confidence to say the right thing!